Solutions
A strategic partner in the digitalisation of sport.
ultrafan connects every key touchpoint of the fan experience – from the official mobile app and the stadium visit to purchases, loyalty, data and analytics. The solutions work as one ecosystem that helps clubs build stronger communities, get to know their audience better and create sustainable new revenue.
Teams choose ultrafan
Clubs in the ultrafan network

Visual: Mobile Super App
Mobile Super App
The club’s official mobile app, in the club’s own identity. Everything a fan does with their team, in one place.
- News, matches and live stats
- Fan social network and chats
- Club TV and video
- Shopping and partner offers
Cashless Venue System
Cashless payments at the stadium. Faster service for fans and more sales for the club on match day.
- Pay with the app or a card
- Food, drinks and fan merchandise
- Shorter queues
- Real-time sales reports

Visual: Cashless Venue System

Visual: Ticketing & Access Control
Ticketing & Access Control
Digital tickets and season passes right in the app, with fast and secure stadium entry.
- Tickets and season passes
- Custom designs and collections
- Share tickets with friends
- Access control at the gate
Website CMS & Online Fanshop
The club website and online fan shop, run from one system and connected to the app.
- Easy content management
- Online fan shop
- Synced with the app
- One order, one profile

Visual: Website CMS & Online Fanshop

Visual: Gamification & Loyalty
Gamification & Loyalty
Games and a loyalty programme that keep fans active all season long, not just on match day.
- Predictions, polls and votes
- UFP points for every action
- Rewards and fan experiences
- Leaderboards and challenges
SSO — Single FanID
One profile for every club service. The fan signs in once; the club sees the whole picture.
- One sign-in for app, website and tickets
- Secure authentication
- A single fan profile
- GDPR compliant

Visual: SSO — Single FanID

Visual: DataLake & DataWarehouse
DataLake & DataWarehouse
All of the club’s first-party data, collected and stored in one place, ready for analysis.
- Centralised fan data
- Integration with ticketing, shop and CRM
- Secure storage
- GDPR compliant
Analytics — Know Your Fan
Know your audience and make marketing and sales decisions based on real data.
- Cohort segmentation
- Geographic segmentation
- Targeted campaigns
- Anonymised data

Visual: Analytics — Know Your Fan





